EdTech Insight – 3 Ways to Make a Request That Doesn’t Feel Coercive

by | May 22, 2024 | Harvard Business Review, News & Insights

Executive Summary and Main Points

In the context of global higher education and educational technology, recent findings underscore the delicate balance required when coordinating requests within teams, especially concerning overtime work or urgent tasks. The studies highlight that conventional request-making often leads to employee discomfort, fostering a coercive work environment that detracts from a culture of genuine consent and empowerment. Innovation in this sphere revolves around sophisticated approaches to eliciting voluntary compliance, with strategic implications for the education sector’s embrace of digital transformation and ethical leadership. This suggests a need for refined communication skills that align with the sector’s pivot towards more flexible, digital, and respectful workplace norms.

Potential Impact in the Education Sector

The highlighted research has significant ramifications for the education sector, particularly with respect to Further Education, Higher Education, and the burgeoning field of Micro-credentials. In these areas, the ability to make requests that empower rather than pressure employees is crucial, as it advances the sector towards supporting equitable work practices. Educational institutions, often acting as strategic partners in international programs and digitalization efforts, can benefit from applying these insights to foster healthier work environments that can attract and retain talent. Furthermore, this can yield higher-quality outcomes in teaching, research, and engagement initiatives, essential underpinnings for maintaining competitive advantage in the global education marketplace.

Potential Applicability in the Education Sector

AI and digital tools offer innovative applications for enhancing voluntary participation in the education sector. For instance, AI-enabled platforms could prompt requesters to phrase communications in ways that support autonomy, suggesting scripts or providing time buffers akin to what research suggests. Additionally, online systems that facilitate task delegation might incorporate features to ensure that assent is genuinely voluntary, perhaps through staggered response prompts or nuanced refusal options. These technologies can be calibrated to various educational contexts globally, catering to different cultural and ethical expectations within academic and administrative frameworks.

Criticism and Potential Shortfalls

While the strategies proposed by research to foster voluntary agreement are innovative, their application is not without criticism or potential pitfalls. A reliance on scripted interactions may feel inauthentic, and across different international contexts, the acceptability and effectiveness of such strategies may fluctuate. Ethical considerations arise when applying one-size-fits-all solutions to culturally diverse educational systems. Moreover, in some cases, the digital divide may hinder the seamless integration of these AI and digital communication strategies, particularly in less-resourced higher education institutions.

Actionable Recommendations

International education leadership should consider these recommendations for integrating technologies and strategies within their projects and organizational culture. Training programs that include modules on communication and respect in the workplace could incorporate these findings. Technologies should be developed with an inclusive design, ensuring accessibility and relevance across diverse global education systems. Strategically, leaders should strive for transparency in requests and empower employees with clear communication channels, providing templates and examples that maintain respect and authenticity. As the sector moves towards more digitalized and AI-integrated operations, a focus on ethical practices in team management and request-making will become increasingly essential.

Source article: https://hbr.org/2024/05/3-ways-to-make-a-request-that-doesnt-feel-coercive