Brand Manager in EdTech: Key Roles, Skills, and Career Insights

by Andrew Burt | May 10, 2025 | Blog

Brand⁤ Manager ⁣in edtech: Key Roles, Skills, and ‌Career Insights The education ‌technology (EdTech) industry⁢ is rapidly​ transforming ⁣how institutions teach, learn, and engage‌ with students. As universities, colleges, and schools invest in digital solutions‌ and...

Brand Manager in EdTech: Key Roles, Skills, and Career Opportunities

by Andrew Burt | May 10, 2025 | Blog

Brand Manager ​in EdTech: Key⁢ Roles, Skills, and ‍Career Opportunities are you passionate about education and intrigued by teh evolving world of technology? The education technology (EdTech) sector is ‍booming, and universities, colleges, and schools are increasingly...

EdTech Insight – Non-Fungible Tokens (NFTs) and Brand Building

by EdTechMate | Jul 9, 2024 | Harvard Business Review, News & Insights

Executive Summary and Main Points This summary discusses the paradigm shift in digital asset ownership and its implications on global higher education, as emphasized in a recent case study and book by Harvard Business School professor Scott Duke Kominers and tech...

EdTech Insight – The New Rules of Marketing Across Channels

by EdTechMate | Jun 28, 2024 | Harvard Business Review, News & Insights

Executive Summary and Main Points In the contemporary marketing milieu, the concept of the “echoverse” signifies a complex interplay among consumers, brands, media, communities, and AI, resulting in omnidirectional communication. With blurred roles,...

EdTech Insight – Inside the Success of South Korean Brands

by EdTechMate | Jun 20, 2024 | Harvard Business Review, News & Insights

Executive Summary and Main Points The South Korean model of brand success, driven by strategic governmental support and innovative brand strategies, has evolved into a significant geopolitical asset. With a cultural industry that includes K-pop, television, and...